Snowflake Computing is reinventing the Data Warehouse. As the first Elastic Data Warehouse Service, Snowflake started with a core premise: the goal of a data warehouse is to make as much of an enterprise’s data available to as many users as possible. Snowflake started with a new foundation and built a new data warehouse from the ground up, resulting in the first elastic data warehouse service.
Snowflake's mission is to safely store, transform and analyze business data, making it easy for everyone to quickly gain insight. Founded with a vision to reinvent the data warehouse, they've built a completely new SQL data warehouse designed for the cloud and for today’s needs.
Snowflake believes that conventional data warehouses aren’t keeping up with the exploding demand for data insight—they’re so complex, costly, and inflexible that they have become obstacles rather than facilitators to accessing and analyzing data.
Rather than starting with an existing architecture and software package, Snowflake designed and implemented a new, unique architecture.
The Snowflake solution was developed from the ground up for the cloud and was designed for organizations that want to focus on their data, not on configuration, tuning, and administration. Rather than deliver traditional software hosted in the cloud, Snowflake was designed to deliver data warehousing as a service.